Yoga at Knotice

People employed in the direct digital marketing industry have a reputation for working long hours – sometimes things can get a bit stressful. Here at Knotice, our corporate culture is steeped in the belief that “hard work yields high reward,” which often means staying late to get the job done, whatever it takes.
As a balance to that intense work ethic is the introduction of yoga as company benefit. Over the past few months, CEO Brian Deagan has been a bit evangelical about its value.

“It’s probably been one of the best life decisions I’ve ever made in terms of the physical, mental and spiritual benefits,” said Brian about beginning his practice of yoga. “I’ve lost weight and I think I’m less crazy. I don’t ache. I get little benefits, like being able to stand up effortlessly out of a chair while holding (my son) with both arms.”

With his encouragement and the new corporate discount/reimbursement programs for yoga classes, people here are trying it. Some are seeing amazing results, including weight loss, peace of mind, better focus, and dramatic improvement in blood pressure.

In fact, Lunch Pail contributor Amy Chubbuck often teaches yoga classes. Mandy Gordon is a former yoga instructor who recently joined the marketing team.

We asked Mandy to share her thoughts on yoga. Here’s what she had to say:

“As many busy employees can likely attest, technology can sometimes have a down side – it allows you to always be ‘on,’ putting stress on your body, as well as your mind. The breathing done in yoga naturally eases tension and calms the body, which in turn calms the mind. Employees who are calmer are less reactive and will perform their tasks at a more relaxed and comfortable state. During a typical day, we all have so many things racing through our brains at any given moment. Being able to slow down through yoga, the opportunity to see our true self awakens. We see our goodness as well as some of the obstacles that keep us in a state of limitation. A limitation of having a character defect… or that we aren’t good enough for that job… or whatever it is that makes you feel ‘less than.’ You start to see yourself from the inside out and you can begin to know you. Your patterns of behavior will be become apparent, improving how you relate to those around you.”

Brian’s advice: “Go in with no expectations. No goals. Everyone has their own edge and boundaries to work from. That’s all that matters. Try it one day… and if it makes your day better, do it some other day.”

(Rumor has it that he can do an amazing handstand pose.)


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