Monthly Archives: April 2010

Why Mobile Domain Expertise is Important

Bill Siwicki of Internet Retailer just published a story about retailer Musician's Friend and their mCommerce strategy. Musician's Friend is unique because they buck the burgeoning trend of outsourcing development of mobile channel strategy and execution to a trusted partner. That's right, Musician’s Friend built all of its mobile capabilities in-house. Siwicki interviews Forrester Research's […]

Knotice Press Round Up

Every once in a while we here at The Lunch Pail like to take time to let you know what’s been going on at Knotice, and now that the first quarter of the year has come to an end, it is time again for a Knotice press round up. It has been a busy time […]

Apple’s Location Domination

In the interest of full disclosure, I am an Apple fan. I really love my iPhone and will give the iPad a chance when the 3G version is released. Part of what I love is that the experience, excepting network issues with AT&T, is always top notch. The reason I can count on Apple providing […]