Tips for self-service marketers: More on HTML tables

Most email clients lack support for recent HTML and CSS technologies, which is why tables are the best way to build entire HTML emails. Tables may be dated, but they’re bulletproof. Every Web browser and email client can read them. In a previous post on more complicated HTML table builds, I looked at a wide […]

How to: Controlling the Elements of an HTML Table

I’ve introduced you to HTML table construction and have taken a look at more complex table construction. Today, we’ll take a look at some commonly used HTML elements at the table and cell level. Below is a list of commonly used HTML elements at the table and cell level. Some have been used in the […]

More Tips on HTML Tables, Creating Nested Tables

Most email clients lack support for recent HTML and CSS technologies, which is why tables are the best way to build entire HTML emails. Tables may seem dated, but they’re bulletproof. Every Web browser and email client can read them. In a previous post introducing HTML tables, I looked at their most basic construction. This […]

Useful Tips for HTML Email Design, Part 2

Earlier this week, I provided a couple of HTML tips for making sure your emails always look their best. As I mentioned previously, most designers building HTML e-mails understand and implement most best practices, such as avoiding large images, but there seems to be a large disconnect with some of the more subtle yet equally […]

Useful Tips for HTML Email Design, Part 1

It seems that no matter how often best practices are discussed with regards to HTML e-mail design, designers are consistently making the same mistakes. This makes things difficult for clients who make the initial review of content and other designers or testers also working with and eventually implementing the code. Most designers building HTML e-mails […]

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